There are many ways to achieve
success. However, organisations that
are successful tend to share a number
of common characteristics. This book
looks at how these characteristics
apply to the profession of dentistry and
how they can be applied to create a
successful dental practice.
Taking its lead from the concept of delivering oral care using a
team approach, this book considers how the whole team can
contribute to providing the very best care and support to each and
every patient. In its practical approach to the subject, the book
identifies methods in which feedback from patients can best be
gathered and the ways in which it can be advantageously utilised.
A whole chapter is devoted to how complaints can be handled,
both to retain satisfied patients and also to drive up standards.